Thursday, 12 December 2013

Weather Forecast for filming


This is the weather forecast for today for when we're filming our music video. We're hoping for it to be sunny around the hours of filming which will be 2-4.

Shooting Schedule


Replica Magazine Advertisement

 

This is my version of Florence and the Machine's magazine advertisement. I used paint to edit my version of the magazine advertisement as I have not yet gained the skills on photoshop to develop my final product. I took noice of the artist name being at the top of the advertisement as that's where the reader's eye is drawn to first. I also took note of how the album name has a border aroud it and is typed in a larger font so that it sticks in the reader's memory. As a passive audience will be the ones seeing my magazine advertisement I want to make it seem as appealing as possible, especially if they've never heard Erick Baker before. So to do this, I used a warm image as Florence and the Machine have done on their magazine advertisement. I think the contrast of the warm images against the black background and white font draws my target audience in as it shows that the artist's type of music is indepth and organic. I also included the date of release, as in my opinion it's one of the most important features on the magazine advertisement, especially since the release date are the only numbers shown on the advertisement it will stick in the audience's mind. I slightly changed the features shown towards the bottom of the advertisement as I feel that having critics reviews are more important than showing the songs included, as you could find those things out online. I also thought including "Available on iTunes" would be more appealing to a more modern and younger audience rather than mentioning releases on Vinyl.

Wednesday, 11 December 2013

Draft Digipak and Magazine Advertisement




My Digipak and Magazine Advertisement Templates

The above picture is of the digipak template I have designed to use. I used this style particularly because it's simple and it is a style which is very commonly used, which I want my audience to notice as it isn't overly fussy. To make it into a digipak, I included a slot for a lyric booklet to go in. This will make the digipak feel more personal towards my audience which is my intention as the song used is personal and emotional. My plan is to use my own images of nature and leaves on each side of the digipak but on the front cover the image used will be of the artist. This is so that my target audience will have a visual idea of who he is and it will make it easier to remember. The colours I'm wishing to use for my digipak are warm, autumnal colours to represent the genre of my artist (indie/acoustic).

This is my magazine advertisement template to advertise my digipak. My intention is to have the central image to be the same as the front cover of my digipak so it creates an identity and it is easy to recognise, similarly to the style of Florence and the Machine's album Lungs and the magazine advertisement for it. I've also taken inspiration from the magazine advertisement for Lungs for my layout as it's easy to follow and the most important things like the artist's name and the album name are in a bigger font than the rest of the words. This makes it easier to remember. The colours I'm using for my magazine advertisement are black and white, to make it contrast and stand out for the target audience. The image used will be of warmer colours as it will be the same image used for the front cover of my digipak, this will create a bigger contrast against the black and white and will draw attention from the reader to look at it.

Wednesday, 4 December 2013

Location Shots: Take Two



These are the location shots that Alysia and I took on the 4th December and the weather and lighting is exactly how we'd like it to be when we film properly which should be one day during the week between the 9th-13th December. All of the different types of camera angles and shots are going to be used during our music video but with our actors as well. We've also found a couple of new locations nearby which we're going to use in our video because they really show the autumnal colours we want and it isn't anywhere near as muddy as one of the previous locations we were going to use for our first few scenes.



























Location Discussion