Autuer Theory is when a director puts their own stamp on their work by including their own personal taste and creative thought into it that is noticed by the audience as it is unique to the director. It is also a method of becoming recognised in the industry.
The person who was first to use Autuer Theory was a film director and critic called Francois Truffaut.
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Mickey Smith and Allan Wilson directed two of
Ben Howard’s music videos ‘Old Pine’ and ‘The Wolves’. Mickey Smith has also
directed a short film/long advert for Relentless Energy Drink and so on.
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These directors are Auteurs as in their music
videos/short films they have directed, the settings are nearly always by a
beach or countryside landscape. The extreme long shots/establishing shots are
always showing the waves of the sea or sunrise/sunsets of the surrounding
areas. I think that the reason they do this is so their work looks natural and
organic and not commercial. The natural settings also go well with the acoustic
sound of the music, again reinforcing the sound of nature.
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